More than 200 business leaders, academics, and innovation experts gathered at XTRATEGIA 2025 to explore how organizations can create value while managing the present and building the future in a context of accelerated transformation.

The main keynote of the Xtrategia 2025 event was delivered by Vijay Govindarajan, a global leader in innovation and strategy, who shared a clear message: today’s strategy requires integrating data, technology, and future vision into a single decision-making model. His perspective on the Three-Box Solution and the fusion of physical and digital worlds opens new strategic questions for today’s leaders.

You can download his full presentation here.